I wanted to talk briefly about social media and its impact on the real estate world today.
Social media has become an absolute driving force when it comes to marketing homes. I can’t tell you how many homes we’ve sold this year simply because a person on Facebook shared one of our posts and tracked us down to see it in person. We’ll often sell these homes from our social media activity alone.
For this reason, if you’re selling your home, you need to make sure that your Realtor has a presence on social media. This is important not just for your listing in particular, but for the Realtor’s brand as well.
Your Realtor needs to be the go-to person when potential buyers are searching social media for homes because if they have all of the listings, the odds are higher that these buyers will see your home when it’s listed.
When you choose an agent to sell your home, ask yourself whether that Realtor has a social media presence that is relevant and compelling because this could make a world of difference in your home sale.
If you have any other questions about buying or selling in Connecticut real estate world, give me a call or send me an email. I look forward to working with you soon!